
Narender Aggarwal is a search and organic growth leader with over 18 years of hands-on experience across inbound marketing, SEO, and performance analytics. He has helped businesses improve visibility, traffic, and conversions through insight-driven strategies designed for both traditional search eng... Read more
Last updated on08 Jan 2025
Dussehra fell on 20 October, so the first chapter of the festive season has closed. Three chapters remain: Dhanteras on 6 November, Diwali on 8 November, and the tail that runs through Bhai Dooj, C.....
Google is hiring engineers to generate AI content for Discover, and others to check its quality. The standard inside those listings deserves the attention of every marketing team that publishes wi.....
Microsoft Advertising has published formal guidance on AI-generated, AI-manipulated, and other synthetic content used in ads. The message is direct: every disclosure, consent, and accuracy requirem.....
Marketing teams have spent two decades building dashboards for search. Rankings, impressions, click-through rate, share of voice on the SERP: all measurable, all reported weekly, all defensible in .....
Google DeepMind has published research on a system called Autoregressive Ranking, built to replace the two-stage architecture that has powered search ranking for years. The paper is a collaboration.....
Google confirmed a spam update in August 2026. Updates get confirmed often enough that most of them barely register outside SEO circles. This one is worth a proper look. SE Ranking pulled t.....
Google has started rolling out Top Stories inside AI Overviews for eligible searches, initially on mobile in the United States. At first glance, it looks like a relatively small UI update. I.....
Google’s VP of Search, Liz Reid, gave an interview recently in which she addressed the question publishers have been asking for the past 18 months: what do you need to do differently to remai.....
Google began rolling out Search profiles for publishers within Google Discover on 4 June 2026, initially in the United States. The feature gives publishers a dedicated landing page within Google Se.....