Social media marketing

Reddit has finally expanded its keyword targeting capabilities, and it’s a big deal. Now, instead of just relying on community interests, you can target users based on the actual words they u.....

Meta’s recent announcements at Advertising Week place video and AI firmly in the spotlight. With 60% of user time on Facebook and Instagram now spent watching videos, Meta is equipping advert.....

YouTube Shorts go long Starting October 15th, you can wave goodbye to the 60-second limit. YouTube is tripling the maximum length of Shorts, allowing creators to upload videos up to 3 minutes long......

Google’s latest move to expand its First Position ad offering on YouTube marks a significant shift, empowering brands to capture audience attention like never before. Let’s explore how you ca.....

Forget demographics, say hello to clickstream data. Imagine, every link you click on Facebook, even those cheeky recipe quizzes in private groups, whispers a secret to the platform. This treasure t.....

Collaborative Articles have emerged as a potent tool for individuals and brands aiming to amplify their visibility on LinkedIn. LinkedIn’s recent unveiling of new visibility features has furt.....

Organic social media | The authentic voice Organic social media is all about building genuine connections. It’s where businesses share original content, engage with their audience, and foster.....

YouTube stands out by offering brands and marketers fresh tools to understand their audience better. With its recent updates to the analytics platform, YouTube presents enhanced insights that can s.....