Online marketing

The benefits of predictive AI

Predictive AI, a burgeoning force, is reshaping the strategies businesses employ in the digital domain. This blog will explore predictive AI’s far-reaching impact on digital marketing, conten.....

Real-time marketing decisions with generative AI | A comprehensive guide for modern brands

Deciphering generative AI Firstly, let’s clarify what Generative AI actually means. This subset of artificial intelligence goes beyond data analytics or pattern recognition. Unlike traditional mach.....

Santosh Singh
Sep 08, 2023

Generative AI | The tech outpacing smartphones and tablets

Hey there, tech enthusiast! Ever marveled at the staggering speed with which some technologies are embraced by the masses? I sure have. Today, let’s dive deep into something that’s been making wave.....

Ashita Chinda
Aug 18, 2023

From browsers to buyers | Conversion Rate Optimisation for your Website

Ever felt like your website visitors are just tourists, admiring the views and then hopping off without making a purchase? Well, the time has come to transform your website from a digital brochure .....

Santosh Singh
Aug 07, 2023

Claude 2’s quest for AI supremacy | A challenge to ChatGPT

Artificial Intelligence (AI) supremacy stands as an aspirational peak, a summit that AI contenders ardently strive to scale. In this riveting panorama, a notable rivalry between Claude 2 and ChatGP.....

Narender Kumar
Aug 04, 2023

Essential strategies for Google Remarketing growth

Why remarketing matters for your business Remarketing is a powerful digital marketing strategy that allows you to target and engage with users who have previously interacted with your website or mo.....

Narender Kumar
Jul 03, 2023

Instantly gain more leads | Proven techniques for effective lead generation

Lead generation plays a pivotal role in the success of any business. It lets you connect with potential customers interested in your products or services. You can nurture these leads and guide them.....

Santosh Singh
Jun 30, 2023

The end of third-party cookies

Cookies have become essential as they facilitate targeted advertising, personalised experiences, and analytics. However, the imminent end of third-party cookies has created a significant shift in h.....

Narender Kumar
Jun 30, 2023

Effective email personalisation techniques for growth

Email marketing has always been a powerful tool for engaging audiences and driving conversions. However, with inboxes overflowing and attention spans dwindling, marketers must stand out and deliver.....

Rakesh Phulara
Jun 29, 2023