One word that characterises SEO practitioners is adaptability. With Google introducing new updates often, SEO experts need to keep up with the latest trends to get the desired results.  In fact, th.....

A single click will enable Cloudflare customers to generate Signed Exchanges (SXG) for Google Search. Signed Exchanges is an open web platform specification to verify a cached version of a website......

Is it really possible to share one – just one – infallible tip with regard to creating great digital marketing solutions? Not really. The digital world is getting complicated by the day, and helpin.....

There are over 5 million apps available for download on the Google Play Store and iOS App Store combined. Thus, it’s not surprising that marketers struggle to differentiate their app from others an.....

What Is Personalized Marketing and Why Is It Important? Personalized marketing, sometimes referred to as one-on-one marketing or individual marketing, is a marketing strategy which uses large amoun.....

Google regularly updates its search results algorithm to ensure increased accuracy of the results. On a similar note, on May 4th of this year, Google made some “core” changes to its algorithm. This.....

What is Interactive Content? Consuming content is mostly a passive process. It always involves a one-way engagement from the user in reading, listening or watching the content. Interactive content,.....

A podcast, a portmanteau of the words “iPod” and “broadcast”, is essentially a pre-recorded or a live-streamed audio broadcast. Podcasts include discussions around broad topics, ranging from busine.....